When you integrate Customer Relationship Management (CRM) and Enterprise Resource Planning (ERP) solutions your entire business benefits from end-to-end visibility and a single view of the customer. By integrating Sage CRM with Sage 100 / Sage 100cloud, you have a single view of the customer and each department can work with the same information and communicate in the same way. This powerful combination of ERP and CRM functionality delivers instant access across the whole organization to key real-time customer information and allows collaboration for greater organizational efficiency, higher sales, and better overall customer experiences.
- Sales Force Automation
Sage CRM offers a wealth of features that allow your sales department to increase sales wins, improve productivity and drive performance with automated workflow and pipeline management. Through customizable dashboards, Sage CRM optimizes your sales activities by giving you instant access from your desktop or mobile device to current opportunities, leads, calendar, sales performance, contacts, financials, and much more. Your sales team also has access to information like product availability, order status, and billing status.
- Marketing Automation
Sage CRM enhances your marketing efforts by allowing users to build effective campaigns based on detailed customer information from Sage 100c ERP such as buying trends, products purchased, and target markets. Using Sage CRM marketing features, your marketing team can design compelling promotions that lead to higher response rates, better quality leads, and increased opportunities. With build in analytics tools, your team can analyze conversion rates and accurately calculate ROI.
- Empowered Customer Service Staff
Sage CRM empowers your customer service staff by providing them with a holistic view of customer information from both the front and back end office systems and enabling them to make the right informed decisions to resolve the problem. From a single central source, your staff can easily view real-time order status, past service notes, invoices, payment history, credit status, and more. Using a fully integrated CRM, your customer service team can better deliver consistent and accurate service.
- Use A Single Source For All Business Contacts
Improve collaboration and efficiencies across your company by organizing and consolidating ERP and CRM contact information–prospects, customers, and partners–into one reliable source.
- Increase Customer Visibility
Whenever any employee interacts with a customer, Sage CRM provides the information he or she needs to answer any customer question. Using Sage CRM, you can easily see the customer’s support or payment history, order status, quotes, and more.
- Eliminate Duplicate Data Entry
Increase efficiencies and eliminate errors by entering in data once. By creating a bi-directional data flow between your ERP and CRM solutions, customer information will stay up-to-date and accurate without duplicate data entry.
- Maintain Control And Data Integrity
System administrators define and control what each user can see or change within Sage 100cloud ERP and Sage CRM. Data integrity is kept intact through automatic synchronization between Sage CRM and Sage 100cloud.
- Work From Anywhere With Mobile CRM
With cross-device integration, critical information regarding leads, customers, and orders can be accessed anytime, anywhere on nearly any device.
Sage CRM is designed to help small and medium-sized businesses like yours. It is easy to use, adapt, configure, learn, and manage for companies that want to focus on their business, not on their software. And critically, it’s affordable, offering you the best possible value. When integrating with Sage 100cloud ERP, you can enjoy more business insights, greater efficiencies, and a single, customer-centric view across the entire business.
Already a Sage 100 or Sage 100cloud user? Contact us and find out how to utilize your free Sage CRM user license!
