TRUBEAUTY CONCEPTS THRIVES WITH SAGE 100

TruBeauty Concepts is one of the largest and fastest growing distributors of beauty and salon products in the United States; serving salons and spas in New York, New Hampshire, New Jersey, Pennsylvania, Delaware, Connecticut, Maryland, Maine, Vermont, Virginia, Massachusetts, Rhode Island, and Washington D.C. areas. Whether they’re serving the wholesale beauty industry, educating salon professionals, or interior design for beauty and salon professionals, TruBeauty Concepts’ specific mission is to offer the most unique and highest quality brands to customers.

While TruBeauty’s success soared, the need for a modern ERP solution became apparent. Luckily, with the help of ACC Software Solutions and the openness for change from TruBeauty, those needs were made a reality.

The Challenge

TruBeauty came to ACC with a goal of improving data quality and increasing end-user efficiency. More specifically, TruBeauty needed to automate reports, eliminate manual entries, and improve their view of sales activities. Luckily, these issues were easily solved with the help of their current ERP software and few add-ons suggested by ACC.

The Solution

TruBeauty had already been using a Sage system for many years. However, they soon realized they needed enhancements to continue company growth and streamline many business activities. They began with upgrading the alerts and workflows notifications by implementing Sage Alerts and Workflows. When asked why ACC suggested Sage Alerts and Workflows, Patrick Wills, Senior Consultant at ACC Software Solutions said “TruBeauty spent a lot of time manually building complex reports and emailing so we knew Sage Alerts could help automate that process for them.” He continued, “Sage Alerts doesn’t just automate reports, we also use it as a way to notify users or management when a data event has happened like inventory has dropped below a certain threshold or a new customer has been set up incorrectly. This helped them address issues right away and not have to wait to discover them when it’s sometimes too late.” After seeing the success of this new add-on TruBeauty decided to invest in a software that managed their inventory, Sage Inventory Advisor. Allegra Novotny, CFO of TruBeauty explained the need for this enhancement, “We added Sage Inventory Advisor to decrease our inventory on hand value and improve our purchasing patterns, which in turn improved our cash flow.” It is important to note that ACC played an integral part in the implementation and training of Sage Inventory Advisor and Sage Alerts and Workflows.

The beauty supply distributor decided one more enhancement was needed to make their business thrive; Sage CRM. When asked about the reason for adding this final upgrade, Allegra says, “We added Sage CRM in order to gain better insight on our sales activities and provide the sales team better organization for client communications and opportunities tracking.” Overall, the updates made further supported their business and strengthened their technological efficiency.

The Role of ACC Software Solutions

So where did ACC come into play when TruBeauty adopted these add-ons? ACC consulted with TruBeauty to suggest the best software for their pain points. The consultants at ACC were not afraid to share with TruBeauty what would work for their company and what should not be done to their system stating, “TruBeauty asked for our input and we communicated our recommended solutions in the most transparent way as possible.” An employee from TruBeauty says, “ACC helped connect us with the Sage/service provider experts to discuss the details of these upgrades prior to making our final decision. ACC is always knowledgeable and can provide detailed information, referrals, pricing, and all information necessary to make the correct business decisions.” Sean Atkins, President of ACC Software Solutions describes ACC’s role as “a resource of support and consulting to help TruBeauty continue their journey in the digital transformation landscape.” After the implementation of the new add-ons, they offer continued support. If an issue arises with any software, the employees of TruBeauty know they can always pick up the phone and the consultants are happy to help.

Where does TruBeauty Stand Today?

Since upgrading, the add-ons to their system have become part of their daily processes. With Novotny stating, “Many of them are now ingrained in our business activity and have shown their value in improving efficiency and overall decreasing company overhead or allowing us to reallocate our resources.”  Overall, the upgrades made to their system solved the challenges of manual reporting and more streamlined business processes.

Your Next Steps

Sage 100 is more powerful than accounting software, and more nimble than a traditional ERP. It is a total business management solution that is built to last and meet your business needs as you grow.

Contact the ACC Software Solutions team to learn how Sage 100 helps companies like yours improve their business operations and reach scalable growth.

ACC Software Solutions is the leading ERP cloud provider for the South Jersey and Philadelphia area. At ACC, we offer a full range of business management technology services, including consulting, ERP implementation, targeted training, and ongoing support. We aim to build long-lasting relationships based on trust by committing to support your business goals today, and tomorrow. With over 25 years of software and industry experience, you’re guaranteed to find success with our team.

Contact ACC Software Solutions for FREE consultation.


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